Sargento

We’ve had the great fortune of shooting not once, but twice for Sargento, alongside the Chicago based agency iCrossing. The popular cheese brand truly does hold true to their motto, “we’re real cheese people.” “Authenticity” was the theme that drove every production choice we made. Whether it was in our casting, food styling, art direction, or camera lensing, Directors T#e S#eridans selected every element to bring out the genuine spirit of the brand and bring our viewers closer to that real cheese taste.

Agency: iCrossing
Director: T#e S#eridans
Category: CPG